How Did We Even Get Here? The History Of Where Law, Marketing, and Sales Meet In The Sea of Commerce

It is not uncommon to have the thought occur once or twice in your life wondering if there is a “point” to all of this in having a deeper meaning behind the reason for working for someone else.

While there are many different touch points that occurred over the last 3 and a half years of what the World Health Organization deemed as a “pandemic”, many things in how we conduct ourselves in doing business as a means to survive and make ends meet were questioned. I was among those who started to see how the world really works in spite of not being part of “The Great Resignation”, “Quiet Quitting”, or even “Quiet Firing” but rather being a part of The Information Economy that has strongly taken hold of our lives given that in 2021 the most applications were submitted in creating start-ups and people taking bets on themselves.

It should be noted that what is about to be discussed here isn’t meant to be an all-encompassing guide to legal remedy to financial relief and should be taken as at best legal information and entertainment purposes only that will touch on multiple points as it relates to what my blog is about. If anything, any action on your part in reading this should be considered acting independently and there will be no finger-pointing back if you end up in hot water from taking action in consuming said information.

Additionally, this particular article will be updated periodically with information if it accurately better describes my way of expressing this information to you all as the reader.

With that being said, it is clear that when it comes to how our rights were being challenged during those last 3.5 years, most people don’t even know what they are being considered in the grand scheme of things in the world of commerce in which felt like violations of said personal “rights”.

To get you primed into this, first, it must be understood what commerce is and how you fit in.

Commerce is a word that comes from the Latin word “commercium” which means “trade”. Trade also meaning the exchanging of services, goods, or in general something of value between entities, parties, and businesses. However you want to use it in those three terms, it would apply here.

What should be noted is the takeaway of the aspect of trading and exchanging goods for services and services for goods. A very obvious example would be taking a Federal Reserve Note and exchanging it for a service provided such as a cell phone bill.

The reason this is important to understand is what exactly is being “traded” here. In an untrained eye, you’d think the Federal Reserve Note was what was being traded here but in reality, it was you, as the human being with labor energy which backs the Federal Reserve Note’s power since the gold standard is no more. You may be wondering WTF is this guy smoking in saying that but in truth, this is referencing that there is no money out here. It’s just pledges of labor energy to pay the future debt obligations of the United States of America by just pegging the next generation to the task of taking care of it with their labor energy.

This is something found in plain site without people recognizing it in examining the United States Constitution under Article IV in Section 1 which states that the full faith and credit shall be given in each state to the public acts, records, and judicial proceedings of every other state.

There’s a misdirection in understanding that what they are saying is only applying to the “United States” as if it’s a “country” but not actually admitting to saying fully in disclosure that they are speaking about it being a corporation.

Yes, you read that right, a corporation. 28 U.S. Code § 3002 – (15) Definitions (A) (B) (C) clearly states this along with Uniform Commercial Code § 9-307. Location of Debtor.

What evidence do I have other than seeing this in the codified sections of the federal statutes they passed? They have actually openly admitted to this in saying it on camera that the chief executive officer of the United States is in fact the same person who is running that corporation.

Hear it for yourself.

As you can see and hear for yourself, there’s an inference that if this is a corporation, there must be employees. Well, that’s where you come in.

You see, when you were born you were issued an employee ID at “birth” which is closely sounding to what they are actually talking about in double speak, “berth” coming onto the land. Upon your landing, you were issued an employee ID this means in turn any time you give said ID to any other “person” who has their assigned employee ID by that extension, this makes you a SUB contractor in whatever you decide to work on.

If you’re not quite picking up what I’m pouring here yet when you say you’re a “United States Citizen”, you’re actually saying you agree that you’re the employee of said United States Corporation Company that came into existence in the State of Florida July 15th, 1925.

United States Citizen = Franchisee = Business Owner = Contractor

There’s a reason why the “Franchise Tax Board” (the IRS) wants a piece of the pie from your franchise’s success no matter what you as the business owner decide to do in your venture in life.

Your franchise’s name was written down by your parents when you came “ashore” from your mother’s “ship” when “her water broke” arriving at “the doc” which displays all of this on the manifest your parents eventually give to you known as the birth certificate.

It’s all Maritime Admiralty Law folks, recognize it.

If you are interested in taking a little detour and actually seeing how they process your birth certificate for monetization, you can click the link here to go and visit the National Committee on Vital and Health Statistics site’s pdf on not just this but also when you pass away and what actually happens to all value of the stock shares in which the equity belongs to you.

Just less than 1 decade from that same date the United States Corporation Company was created, a slew of bills would also be passed that directly tied to the day this came into existence.

Take a listen to Jordan Maxwell on this if you’re still not quite grasping what we’re dealing with here.

Now that you have seen this, the genie is out of the bottle. This is the primer to introduce the connection in how we even got to where we are in the sales and digital marketing game of modern-day times.

If corporations are considered “persons” based on the landmark case of Santa Clara County v. Southern Pacific Rail Road under the 14th Amendment, and you were assigned to be responsible for a legal fiction whose name and spelling directly match your own with only difference being the format in how it’s written “JOHN HENRY DOE” vs “John Henry Doe” signified with its very own SSN that represents an employee ID for the United States Corporation Company as part of the corporate franchise network established, what we’re dealing with here is a situation of corporations doing business with other corporations through subcontracting because there is no country at all. This is because they replaced the law with corporate statutes the moment that the decision of that case came into effect.

They issue you a W-2 tax form instead of what should be a W-9 to reap the same tax benefits as a corporation would have. They get away with this sleight of hand because of a recent 2018 ruling Acosta v. Jani-King of Oklahoma, Inc. where they can classify a corporation as an employee under the Fair Labor Standards Act even though they are working with an individual, a human being who’s dealing with the private law side, not the public law.

I know that was a lot to take in, so to bring this to how this connects with modern-day sales and digital marketing we need to ask ourselves what the purpose of every corporation is if all we’re dealing with is corporations and what we can do to maximize our very own franchise’s profitability while we use it on our time here on earth.

Ok So Now What?…

If its sole purpose is to make its stockholders as wealthy as possible, that’s where sales comes in to establish new revenue and marketing to get the attention of new customers to drive revenue whether that’s for your own franchise or working as a subcontractor for another.

Now that we know when this shift of how “money” is directly created through the energy labor of the natural persons who are tied to their own little franchises which when you sign any contract the money created, it’s important to recognize what exactly the bank mafia did during the re-startup phase to kick this off during the depression in both of those industries in taking control over the American people indirectly through their corporations since everyone at that point became an owner of one.

During the 1930s of the Great Depression, the focus for getting people confident in buying again was that salesmen developed a technique at the time called Mood Selling. Sadly, this is where many of the stipulations of the bad perception people have of salesmen really take form here in that it was developed to sell bibles to manipulate people into thinking they were doing a good deed by giving the salesman the sale so his kids wouldn’t starve while paring that pitch with saying it’s also good for their “soul” in doing so. Thankfully, this didn’t last that long as people began to become aware of their scheme.

This led to salesmen changing up the tactic a bit to lead people into questions that would end in a yes so that it primed someone who wasn’t aware ahead of time that when it came to closing any deal, the answer would be presumed to be a yes. While the particular tactic isn’t being used as often as they did in the past, it is still being deployed to this day and I urge strong caution in the context of when you would use something like this ethically.

Once salesmen started to understand that this too wouldn’t work for that much longer, a man by the name of Dale Carnegie would come along and release a world-renowned book you may know as “How to Win Friends & Influence People”. To this very day, this book is still in use and is without fail, among the top books every successful salesman has recommended, even The Wolf of Wall Street has used in his own live teachings to become more successful in this venture as a talking point. It should be noted that what this book talked about back then isn’t how people buy today, but let’s keep going.

On the marketing side of the 1930s, what was complimenting this effort of using this very powerful book in every salesman’s arsenal was that back then, companies had very little care about what the market really wanted since they were under the impression that a good product would sell itself if the details were on there since people did read everything that they bought.

While this is true, they quickly soon realized that people would start to care more down the road as the focus shifted from stronger interpersonal relationships to a “what’s in it for me?” mindset meaning material outcomes.

Jumping ahead a bit into after WW2, people’s sophistication of how they bought things did indeed change as far as behavior goes. During the 1950s-1960s more infamous sales techniques started around this time period such as AIDA (Attention, Interest, Desire, Action). In fact, the sales and marketing teams started doing things more in tandem with each other in understanding that when they focused more on who they were really going after and addressing specific needs through market segmentations. That in turn made it easier for the sales teams to come in with a solution-based approach to selling things that may have been higher ticket items. This is also right around the time credit cards were first introduced to help push those kinds of sales along to remove the objections in the California scene.

Everything after this point started to accelerate with the amount of information going around meaning not only was the salesman of this time period getting very technical in rapidly developing new techniques every few years from the 1970s all the way to the 1980s, but so were the consumers since word really got around fast. More sales techniques like SPIN Selling came about which is still used to this very day in which the goal for salesmen was to build win-win relationships so that it didn’t give off the impression that only the salesman walked away with a consumer’s hard-earned money for a less than stellar service or product.

This continued on into the Digital Revolution of the 1990s when the internet finally rose to prominence in that the general public gained access to it for the first time. This meant information was going around at light speed and it became clear that transparency would be king here since everyone would know whether or not you had bad business practices almost immediately everywhere, all at once. It also meant that salesman didn’t have to travel by car per se anymore since the Internet and email became their new platform to reach consumers. It was also right around here that the birth of digital marketing finally appeared.

As you may or may not know, things really started to move even faster when social media platforms started to appear in the 2000s, and user data started to also appear which would eventually become in today’s times modern gold or oil as it was that valuable in understanding precisely what people really wanted based on their behavior of time spent on the Internet.

Salesmen would use this to their advantage by having their digital marketing teams continue to segment and use newly made channels in this digital environment where SEO, SEM, Content Marketing, and Social Media Marketing would be deployed to reach more customers than they had ever reached before. It truly was the Wild West right around 2004-2014 as many would consider to be the golden age of reaching anyone, anywhere, at any time whether that was on Google making a WordPress site immediately be seen on page 1 at the top spot for a search term to being seeing first on Facebook’s algorithm.

This takes us to current times post-pandemic of 2020-2022. Today’s consumer is the most savvy it has ever been in all of human history in spite of reading far less than people did back in the 1930s. They have been trained generationally to be wary of certain techniques word of mouth and it’s deeply embedded in how visceral people’s reactions will be toward those who do sales as a result of what they have learned about them even if they never personally experienced it before. The same goes for how advertising is done these days in the perception of what the hook was to get their attention and not getting enough information from said clickbait hook.

To wrap this up…

It’s because of this, that we now live in a world with information filtering since we have an overwhelming amount of people being able to cross reference data points in making informed decisions about purchasing anything just by watching short-form videos. There’s absolutely no hiding or lying possible since word would get out almost immediately internationally and once on the internet, it lives there forever as your reputation proceeds itself on that bad note.

What this means as far as taking care of the franchise that you were assigned to is to have greater levels of integrity than ever before. You must always do your best work in good faith with your fellow man. Answer any and all questions in trust, even if it means recommending another company’s product or service over your own and not getting a sale as people will know that you just took advantage of them for the sake of profits. Going the extra mile in ensuring that whoever you are speaking to is at the very least going to get the help that they need to solve their problems in the long term will pay you dividends through positive experiences built which in turn translates to them giving you referrals as an outstanding human being.

Remember, people do business with people, not companies. HOW you speak to people in connection to your tone to deliver your messages is everything since people can cross reference to fact-check you. The legal ramifications for lying are far worse than just making sure that the people who work for their own franchises are taken care of because, in turn, they will take care of you in earned business as we press forward into the unknown with an AI future.